Robert W. LucasThere are many ways to effectively market and sell your nonfiction books once they are published. One simple strategy that I recommend is to maximize the use of personal contacts, your writing, and technology to gain a foothold and stand out from all the other authors and books on the market. In a world where people are overwhelmed by information, you …
Selling books starts with selling yourself as a writer and author. By writing articles giving presentations, becoming involved with networking groups and engaging in other activities that get you known, you have a greater opportunity to sell your books once they are published. Gene Simmons captured the essence of the idea of personal branding or building an author platform in …
Okay I admit it…with creating content for three blogs and working on a rewrite of my customer service textbook, I have fallen behind on my reading. That is too bad since there is a lot of interesting things happening in the publishing and writing industries. For example, Smashwords released a study that provides a lot of valuable statistics on everything …
One of the things I enjoy about writing nonfiction articles and books is that they provide the opportunity to learn so many things that I do not already know. This is especially true when I do Internet research. In my search for articles and resources on any given topic, I am inevitably led to other articles and related topic material that I did …
Publishing a book makes you an instant expert or celebrity. Take advantage of that elevated position to get in front of others as a presenter or trainer to share your knowledge, experiences, and skills, or to do readings of your book content. Doing this can help you build an author platform, increase your personal brand, and promote your book(s). There will …
The measure of success for an author is different for each writer. Some people write for money, fame and fortune. Some write out of passion for their topic and a true desire to share their knowledge. Still others write to leave a legacy for those who follow them. No matter what your reason for wanting to write articles and books, …
Social media and the Internet have become “the” place for authors to sell their nonfiction books and develop their personal brand. With a virtually free environment where you can connect with others to make them aware of your books, products and services, it becomes a no-brainer for you to consider these venues as part of your marketing plan. Facebook, Twitter, …
Good news for nonfiction writers and publishers according to the Association of American Publishers growth in the nonfiction publishing area has grown since 2011. “The increases were fueled by a year of strong new releases, particularly in the romance genre, and even more widespread popularity of eBooks than in past years. This growth occurred despite the loss of numerous …
If you are looking for a means of getting publicity for your books, increasing your personal brand, and potentially selling more copies of your new book, consider entering one of the Writer’s Digest Book Contests. While some categories have closed for 2013, others remain open at this time. By entering writing contests for self publishers, nonfiction, fiction, children’s, eBooks and other …
Abraham Lincoln was a wise man who is known for many quotations on a variety of topics. The one below points out the need to be positive in your efforts in order to succeed. Writers often ask me how to become successful as an author. My typical response is that “There is no ONE secret to success.” As a writer, you …