Robert W. Lucas

Identifying a Nonfiction Book Topic and Organizing Your Content

I have been asked many times about best way to identify a book topic and organize nonfiction content for books that are written for professionals or people seeking self-improvement. Like every other aspect of writing, my answer is often, “It depends…”. That is because each writer is unique in their knowledge and experience level, personality, writing ability, and the way they approach a project. The …

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Success Quotes – Maya Angelou

It takes more than just desire to be come a successful nonfiction author. Like anything else worth obtaining in life, you have to “pay your dues” by putting in time and effort to learn the writing craft, understand publishing and develop an effective personal branding and marketing strategy.  

Ebooks Leading the Way in the Publishing Industry

Numerous studies related to self publishing, ebooks and the publishing industry in general continue to point to the fact that more authors are going the do it yourself route to publishing. They are also creating more electronic books in the process. Check out this article by Randy Susan Myers to get a sense of the depth of the trend. http://beyondthemargins.com/2013/06/book-facts-and-stats/

Success Quote – Henry Ford

One thing I have believed for years, and that I have shared with my children and many adult learners in my presentations and workshops over the years, is a quote by Henry Ford. As a writer, you must truly have confidence in yourself and your abilities in order to succeed as an author. If you allow negativity or doubt to …

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Making Your Book Stand Out From Competition

Ever wonder why some books sell more copies and make the best seller lists while others seem to flop. Often it is not the talent of the author that makes the difference. Certainly that is a major factor. However, in many instances it is a combination of factors, starting with the sheer volume of books published each year. One report …

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Success Quote – William Arthur Ward

Many writers struggle to find their niche, style, or just the words to say from time to time. This might be called writers block or it could be due of other issues in the life of the author at the time. The key is not to let such glitches or temporary setbacks deter you from your goal of becoming a …

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Send Press Releases to Promote Your Book

Whether you are a traditionally or self published author who is releasing print, eBook or both formats, you must get the word out before you can sell copies. Many authors look for ways to promote their upcoming or newly released nonfiction and fiction book(s), but often overlook the local media in their area. Local newspapers, radio and television stations often scan …

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4th Annual Global Ebook Awards – 2014

If you have published an eBook with a copyright of 2012 or later, you are eligible to submit for the 2014 Ebook Awards competition sponsored by self-publishing guru, Dan Poynter. Submissions open September 1, 2013. This is another way to increase your personal brand and gain recognition for your book. For more information or to submit your ebook for consideration, visit http://GlobalEbookAwards.com. …

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Making Money As An Author – A. A. Milne Quote

Writing a book is the easy part of becoming an author. The challenge comes with the fact that the author is also responsible for the majority of marketing initiatives to promote and sell the book. Unless you are a New York Best-Seller level author, this is true whether you are self published or write for one of the major publishing …

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