Robert W. Lucas

Writing Strategies of Successful Authors

How to be a successful author is a difficult question to answer. Each writer has a message that she or he wants to communicate to readers. He or she must find his or her own unique approach to sharing ideas, stories, and information with readers in a manner that captures and holds attention. This is sometimes referred to as the …

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Successful Nonfiction Book Writing and Marketing

Writing is for the most part a solitary activity with you and your computer or notepad sitting alone for hours and days on end.  On the other hand, effective marketing requires you to blend solitary efforts (e.g. sending out news releases, creating media kits, writing blogs or developing marketing materials) with contact events (e.g. participating in media interviews, giving presentations, …

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Successful Nonfiction Book Writing – Tip #1

An “ah-ha” for me as an author of twenty nonfiction books and thirteen compilation contributions has been that writing must come from the heart if you are going to be successful at it. It is hard work and quite honestly, many people do not have the initiative, ability, or true desire to put in the hours required to identify a topic, …

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Florida Writers Association Nonfiction Writers Mini Conference

If you are a non-fiction writer or an aspiring one, and in the Florida area around June 22, plan attend the Florida Writers Association’s one-day Nonfiction Writers mini-conference. Bob Lucas and other experts will be facilitating sessions that can help get your ideas into print and enhance your skills at writing, developing and marketing your book(s). Conference details follow and you can register at www.FloridaWriters.net. What:    …

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Make Money Writing Books

I am excited to share with you that my latest book, Make Money Writing Books, is now available free of charge from may 1-3 on Amazon’s Kindle book site. Just login and download, then when you finish, feel free to write your comments about it. The direct link for download is: Make Money Writing Books The book is full of …

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One Secret to Being a Successful Nonfiction Writer

After writing and publishing books for the past couple of decades, I have experienced a number of “ah-has.” If I had known them in the beginning I might have saved a lot of time and frustration while developing my books and articles. They might have even helped me better capitalize on my works earlier in my career. One thing I learned …

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Finding Ideas for Your Books and Articles

If you have struggled with a topic for your latest article or for a book that you are planning, you are not alone. As the saying goes, ideas “don’t fall out of trees.” The next time you are struggling to come up with a theme or topic for a writing project, try doing an idea excursion. That is to take …

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Writing Software for Authors

I’ve recently come across what I think is a really useful author tool. Since I started writing books in the mid-90s, my process has been to do research, collect articles, create outlines, write, edit, identify graphics and images for possible use and perform other related writing functions. Typically, I keep a manila folder to store articles, notes and other material …

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Six Tips for Successful Non-Fiction Writing

    Six Tips for Successful Nonfiction Book Writing Nonfiction writing often serves to educate, explain, highlight and document the events that people experience in life and the world. While you can use your voice to also entertain and add humor, many nonfiction writers focus on details and facts. Not unlike those who write fiction, most nonfiction writers struggle to …

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