Tag Archives: book marketing

2016 Venice Book Fair and Writers Festival Summary

My first trip to the Venice, Florida Book Fair on Saturday was a good experience. Like other authors, I am always looking for new ways and venues to facilitate personal branding, share information with potential readers, do some book marketing … Continue reading

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Ideas for Creatively Marketing Your Books

It is not enough to simply publish a book and expect it to sell. Part of your marketing strategy should contain ways to stay in front of your audience by writing articles that tie to the book theme or content. … Continue reading

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Make More Book Sales and Generate MONEY by Attending the APSS Book Marketing Conference

Most authors dream of becoming rich and famous through the books they write. The piece that creates the biggest challenge for most is that they do not know how or do not put the effort into effectively marketing their books. … Continue reading

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Send Press Releases to Promote Your Book

Whether you are a traditionally or self published author who is releasing print, eBook or both formats, you must get the word out before you can sell copies. Many authors look for ways to promote their upcoming or newly released nonfiction … Continue reading

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Effectively Building Personal Brand and Market Recognition as an Author

There are many ways to effectively market and sell your nonfiction books once they are published. One simple strategy that I recommend is to maximize the use of personal contacts, your writing, and technology to gain a foothold and stand out … Continue reading

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Use Local Media Interviews to Promote Books

Many authors are either ignorant of the media interview process or afraid to reach out to local journalists and broadcasters to arrange media interviews that can be used to gain name recognition and promote or market their book(s). In reality, … Continue reading

Posted in book ideas for nonfiction authors, Book marketing, building an author platform, how to market a book, ideas for authors, making money as an author, personal branding, promoting books, promoting books online, Success tips for authors, Tips for Authors, writing tips | Tagged , , , , , , | 2 Comments

A Simple Strategy for Book Marketing

The key to effectively developing name recognition or branding yourself and selling a lot of books, as noted authors have done for centuries, is to develop a niche in which you become the “go to” person for that topic. This … Continue reading

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Strategies for Writing and Marketing Your Book

Imagine a sports team scheduled for a playoff game. The team does all the pre-work and the getting ready for the big event through conditioning and hard play. Then on the day of the event their star player decides not … Continue reading

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Book Marketing is Primarily the Author’s Responsibility

One thing I did not understand when I started writing for major book publishers in 1994 is that the publisher takes care of functions such as getting the ISBN (the coded number that appears on the back of every book), … Continue reading

Posted in book ideas for nonfiction authors, Book marketing, building an author platform, how to market a book, ideas for authors, marketing books online, marketing books with social media, Non-fiction writing, Nonfiction writing tips, self publication, selling books online, Success tips for authors, Tips for Authors, writing a nonfiction book | Tagged , , , , , , , , , | Comments Off on Book Marketing is Primarily the Author’s Responsibility

Building a Successful Nonfiction Author Platform

In addition to having pertinent information or a story to tell that others want to hear about and read as an author, you must “brand” yourself in order to become a known entity. People must know who you are and … Continue reading

Posted in Book marketing, building an author platform, how to market a book, ideas for authors, making money as an author, making money online for authors, marketing books online, marketing books with social media, promoting books, promoting books online, residual income for authors and writers, selling books online, Success tips for authors, Tips for Authors | Tagged , , , , , , | Comments Off on Building a Successful Nonfiction Author Platform