One key to selling more books, products and services and marketing as an author involves gaining and maintaining visibility through your author platform and personal branding. To help in this endeavor, look for ways to get in front of as many current and potential customers as possible. By creating a solid public relations campaign, you raise awareness about your book(s). Use …
Writers and authors trying to build their platform, gain exposure and generate revenue from their work(s) continually look for opportunities to participate in writing contests or competitions with their articles and books. Such events provide a vehicle to have your materials critically evaluated by professionals and readers while also getting valuable exposure. Even if you do not win, you have …
Most authors dream of becoming rich and famous through the books they write. The piece that creates the biggest challenge for most is that they do not know how or do not put the effort into effectively marketing their books. Whether you sign with a traditional publisher or self-publish, the majority of book marketing activities will fall on your shoulders. …
Authors often struggle to support themselves through book sales alone. In addition to books, you can also generate residual income by creating complementary products related to your publications. These passive income sources can help generate more awareness about you, your books and products, and your company. Look at developing supplemental products that complement and support what you have written as a means …
Some writers work for newspapers or magazines while others produce books, newsletters articles, advertisements, speeches, screenplays or other similar written materials. Some work part-time or full-time for a company or freelance full-time as writers. Depending on the type of writing that you do (e.g. fiction, non-fiction, articles, and books), you will spend a lot of time alone at your computer or writing …
Authors often forget that they must sell themselves along with their books. The key to selling more books, is to project a positive, can do and professional image to everyone who sees you. Take a look in the mirror and honestly assess your physical appearance. Among other things look at the following and ask yourself, “Is this an image that …
It’s not to late to register for the Florida Writers Association (FWA) annual conference. The conference will be held at the Lake Mary. Florida Marriott Hotel from October 18-20, 2013. The conference offers opportunities to hear experts in the writing and publishing industry and network with authors, publishers, agents, and industry vendors. You can also schedule interviews with agents, attend workshops, have …
The Independent Book Publishers Association has just announced that its annual Publishing University will be held in San Francisco, California March 21-22, 2014. This annual event is a must attend for anyone who independently publishes books or wants to learn how. Networking with other like-minded professionals provides opportunities to learn and build resources from around the country. Additionally, educational workshops and …
LUMINA hosts an annual national literary contest in a single genre, whose winners receive publication in the journal and a $500 prize. Submit your best nonfiction piece, 5K words or less. All rights revert to author upon publication. Cheryl Strayed, New York Times bestseller author, will judge. For additional information, visit http://kathytemean.wordpress.com/2013/10/02/lumina-nonfiction-writing-contest/.
How many groups do you speak to about your book and its topic once it has been published? Many author believe that once their book is published that the bulk of their work is done. In reality, marketing your book through speaking engagements before and after publication is a crucial component of its success. In fact, selling more copies of your book is …