{"id":437,"date":"2013-07-31T01:10:49","date_gmt":"2013-07-31T05:10:49","guid":{"rendered":"https:\/\/www.robertwlucas.com\/wordpress\/?p=437"},"modified":"2021-12-06T10:26:32","modified_gmt":"2021-12-06T15:26:32","slug":"book-marketing-quotation-p-t-barnum","status":"publish","type":"post","link":"https:\/\/www.robertwlucas.com\/wordpress\/book-marketing-quotation-p-t-barnum\/","title":{"rendered":"Book Marketing Quotation &#8211;  P.T. Barnum"},"content":{"rendered":"<p>Many writers do not realize that it does not matter whether they publish with a major publisher or self publish, they are responsible for a large percentage of the marketing effort. If they do not have a sound author platform and do not spend some time each day promoting their book and building name and brand recognition, their sales will likely suffer.<\/p>\n<p>The great showman, Phineas Taylor (P.T.) Barnum, summed this concept up\u00a0when he said:<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.robertwlucas.com\/wordpress\/?s=personal+branding\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-medium wp-image-455\" title=\"Personal Branding Quote  - PT Barnum \" alt=\"Personal Branding Quote  - PT Barnum \" src=\"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2013\/07\/Personal-Branding-Quote-PT-Barnum-edited-300x300.jpg\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2013\/07\/Personal-Branding-Quote-PT-Barnum-edited-300x300.jpg 300w, https:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2013\/07\/Personal-Branding-Quote-PT-Barnum-edited-150x150.jpg 150w, https:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2013\/07\/Personal-Branding-Quote-PT-Barnum-edited.jpg 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>For ideas and strategies on how to market and brand yourself and your book(s), get a copy of <a title=\"daily quotes, inspirational quotes, quotes by famous people\" href=\"http:\/\/www.amazon.com\/gp\/product\/B00CHXCAA6\/ref=as_li_ss_tl?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B00CHXCAA6&amp;linkCode=as2&amp;tag=rwlnfw-20\"><em>Make Money Writing Books: Proven Profit Making Strategies for Authors<\/em><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many writers do not realize that it does not matter whether they publish with a major publisher or self publish, they are responsible for a large percentage of the marketing effort. If they do not have a sound author platform and do not spend some time each day promoting their book and building name and brand recognition, their sales will &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"Book Marketing Quotation &#8211;  P.T. Barnum\" class=\"read-more button\" href=\"https:\/\/www.robertwlucas.com\/wordpress\/book-marketing-quotation-p-t-barnum\/#more-437\" aria-label=\"More on Book Marketing Quotation &#8211;  P.T. Barnum\">Read It Now<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[658],"tags":[269,274,273,583,584],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Book Marketing Quotation - P.T. Barnum - Nonfiction Author and Writer Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.robertwlucas.com\/wordpress\/book-marketing-quotation-p-t-barnum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Book Marketing Quotation - P.T. Barnum - Nonfiction Author and Writer Blog\" \/>\n<meta property=\"og:description\" content=\"Many writers do not realize that it does not matter whether they publish with a major publisher or self publish, they are responsible for a large percentage of the marketing effort. If they do not have a sound author platform and do not spend some time each day promoting their book and building name and brand recognition, their sales will ... 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