{"id":1124,"date":"2014-04-10T11:53:00","date_gmt":"2014-04-10T15:53:00","guid":{"rendered":"https:\/\/www.robertwlucas.com\/wordpress\/?p=1124"},"modified":"2021-12-06T08:55:41","modified_gmt":"2021-12-06T13:55:41","slug":"how-to-write-a-book-proposal-for-non-fiction-books","status":"publish","type":"post","link":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/","title":{"rendered":"How to Write a Book Proposal for Non Fiction Books"},"content":{"rendered":"<p><a href=\"https:\/\/www.robertwlucas.com\/wordpress\/category\/ideas-for-authors\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-medium wp-image-1071\" alt=\"How to Write a Book Proposal for Non Fiction Books\" src=\"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg\" width=\"231\" height=\"300\" srcset=\"https:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg 231w, https:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-791x1024.jpg 791w, https:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-540x700.jpg 540w\" sizes=\"(max-width: 231px) 100vw, 231px\" \/><\/a>If you are working with traditional publishers, or with some small to mid-size ones, you will likely either be using a query letter or a book proposal to get the acquisition editor\u2019s attention.\u00a0 Since many publishers no longer accept an unsolicited non fiction book proposal, it is crucial\u00a0that you provide the information that will help make them want to take a look at what you have to offer.<\/p>\n<p>After publishing the top-selling customer service textbook on the market (<a title=\"non fiction books, how to write a book proposal, non fiction book proposal, book proposal \" href=\"http:\/\/www.amazon.com\/gp\/product\/B005MU2WIG\/ref=as_li_ss_tl?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B005MU2WIG&amp;linkCode=as2&amp;tag=rwlnfw-20\"><i>Customer Service Skills for Success<\/i><\/a>) and thirty other\u00a0nonfiction books successfully with traditional publishing companies, I thought I would share the format that I have used in my non fiction book proposals. You may want to use similar elements in any proposal that you submit along with an introductory letter about yourself.<\/p>\n<p>The most important thing before approaching a publisher is to be committed to the work, since writing is\u00a0a time-consuming\u00a0and solitary experience. By creating a quality proposal, you are on the way to demonstrating your determination to see your book in print to a publisher.<\/p>\n<p>There is no mystery to <a title=\"non fiction books, how to write a book proposal, non fiction book proposal, book proposal \" href=\"http:\/\/www.amazon.com\/s\/?_encoding=UTF8&amp;camp=1789&amp;creative=390957&amp;field-keywords=writing%20a%20book%20proposal&amp;linkCode=ur2&amp;tag=rwlnfw-20&amp;url=search-alias%3Dstripbooks\">writing a book proposal<\/a>, but just in case you need one, here is my nonfiction book proposal sample format:<\/p>\n<p><b>Cover letter<\/b>: A short one page cover letter introducing yourself, highlighting any previous writing experience and explaining why you are writing (e.g. to present a proposal for a book on _______). Explain that you book proposal is attached and request that they review it for consideration. Make sure you provide any links to blogs, websites or other places where they can view samples of your articles or other written materials. Also, do not forget contact information (e.g. phone and email address).<\/p>\n<p><b>Synopsis:<\/b> Write a one or two page overview of what the book will contain. The format I use for this is to put a draft Table of Contents listing intended chapter titles (the order and titles can change with\u00a0editor approval as you develop the manuscript). I also add one or two paragraphs explaining what I will cover in each chapter under each chapter titles.<\/p>\n<p><b>Author biography:<\/b> This is a one-page overview written in third-person that highlights your professional and educational background, and shows that you are the best person to write a book on the proposed topic. List special qualifications, especially any related to writing and anything that you have published, or for which you have won awards.<b><\/b><\/p>\n<p><b>Intended Audience:<\/b> Who is your target audience? Do not use generalities (e.g. anyone who is employed for a large organization). Be specific and focus on large, but specific, groups (e.g. supervisors and managers in the hospitality industry or instructors in higher education institutions who\u00a0 teach courses on biology).<\/p>\n<p><b>Competition: <\/b>List the titles, authors, publishers and years of release for each. Explain how will your book will differ from each book and what will be unique about it.<\/p>\n<p><b>Marketing plan: <\/b>Since most publishers do not allocate large\u00a0quantities of money for marketing a book for a new or non-best-selling author you will expected to do the majority of marketing, advertising\u00a0 and promoting your book. That is why developing an author platform\u00a0is so important before you approach a traditional publisher with a proposal. In your proposal, explain who you know or have connections to in a one-page document. For example:<\/p>\n<ul>\n<li>Do you have famous friends or professional connections that might write a forward or recommend the book?<\/li>\n<li>What social media are you using and how many connections do you have for each?<\/li>\n<li>Do you plan to contact local media (e.g. radio, television and print)?<\/li>\n<li>Do you regularly speak to professional or other groups where books might be sold or promoted?<\/li>\n<li>To what professional or other groups do you belong to and attend meetings where you can network and share information or sell books?<\/li>\n<li>Do you blog regularly on the book topic where you can promote it? Give visitor numbers and how often you post entries.<\/li>\n<li>Mention any other venues, groups or opportunities you have available to promote the book.<\/li>\n<\/ul>\n<p><b>Book specifications:<\/b> In this final section, detail your vision for the book format (e.g. word count, size, binding, final page count, number of pages based on a specific existing format. Approximate number of graphs, illustrations, images, \u00a0photos, or sidebars you anticipate. If using these, explain whether you will produce them or use ones from another source. If the latter will you be obtaining copyright permission for their use or will the publisher have to do so.<\/p>\n<p>If there will be anything about the format that requires special adaptations or design, make sure to point that out. For example if you are writing a book on architecture and you plan three-dimensional pop-up images of buildings, indicate this in the book specification.<\/p>\n<p><b>Sample chapter(s):<\/b> If you are first-time author with no published books, most publishers will want to see at least three chapters of your manuscript. This will give them a feel of your voice, writing style, and ability\u00a0to use correct grammar, syntax, punctuation and other necessary elements in writing. It also shows that you are sincere about the project and have already begun to produce a product that they can convert into a book.<\/p>\n<p>One personal note of importance when writing nonfiction&#8230; I have only written one query letter to a publisher in my life. I followed all the suggestions from sources like Writer\u2019s Digest and sent out\u00a0eighty-two queries to publishers listed in the Writer\u2019s Digest <i>Writers Market.<\/i> I got two responses\u2026 both \u201cno.\u201d I also have never used an agent to get a contract.<\/p>\n<p>What I have done successfully is to learn how to write a book proposal and attend professional conferences where I\u00a0visit their vendor expositions. There, I find all the major publishers who create products for the industry hosting the show. 99% of the time, those publishers have an acquisitions editor on site whose sole purpose is to identify potential authors. After talking to them and\u00a0sending a cover letter, biography and book proposal, I have always gotten a contract. I suggest this approach, especially if you are looking to write a textbook, self-help or business type of book. Obviously, your experience might be different depending on your personal experience and subject matter expertise.<\/p>\n<p>To get ideas on how to build your author platform, market and make money from your book once it is published, get a copy of <a title=\"non fiction books, how to write a book proposal, non fiction book proposal, book proposal \" href=\"http:\/\/www.amazon.com\/gp\/product\/B00CHXCAA6\/ref=as_li_ss_tl?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B00CHXCAA6&amp;linkCode=as2&amp;tag=rwlnfw-20\"><i>Make Money Writing Books: Proven Profit Making Strategies for Authors.<\/i><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you are working with traditional publishers, or with some small to mid-size ones, you will likely either be using a query letter or a book proposal to get the acquisition editor\u2019s attention.\u00a0 Since many publishers no longer accept an unsolicited non fiction book proposal, it is crucial\u00a0that you provide the information that will help make them want to take &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"How to Write a Book Proposal for Non Fiction Books\" class=\"read-more button\" href=\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#more-1124\" aria-label=\"More on How to Write a Book Proposal for Non Fiction Books\">Read It Now<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[659],"tags":[518,208,517],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Write a Book Proposal for Non Fiction Books - Nonfiction Author and Writer Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Write a Book Proposal for Non Fiction Books - Nonfiction Author and Writer Blog\" \/>\n<meta property=\"og:description\" content=\"If you are working with traditional publishers, or with some small to mid-size ones, you will likely either be using a query letter or a book proposal to get the acquisition editor\u2019s attention.\u00a0 Since many publishers no longer accept an unsolicited non fiction book proposal, it is crucial\u00a0that you provide the information that will help make them want to take ... Read It Now\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/\" \/>\n<meta property=\"og:site_name\" content=\"Nonfiction Author and Writer Blog\" \/>\n<meta property=\"article:published_time\" content=\"2014-04-10T15:53:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-06T13:55:41+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert W. Lucas\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/#website\",\"url\":\"https:\/\/www.robertwlucas.com\/wordpress\/\",\"name\":\"Nonfiction Author and Writer Blog\",\"description\":\"Nonfiction author, writer, and self-publisher ideas, strategies, resources and advice\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.robertwlucas.com\/wordpress\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg\",\"contentUrl\":\"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#webpage\",\"url\":\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/\",\"name\":\"How to Write a Book Proposal for Non Fiction Books - Nonfiction Author and Writer Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#primaryimage\"},\"datePublished\":\"2014-04-10T15:53:00+00:00\",\"dateModified\":\"2021-12-06T13:55:41+00:00\",\"author\":{\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/#\/schema\/person\/9ed6a56bd14680cd48353b26e29551c3\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.robertwlucas.com\/wordpress\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Write a Book Proposal for Non Fiction Books\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/#\/schema\/person\/9ed6a56bd14680cd48353b26e29551c3\",\"name\":\"Robert W. Lucas\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.robertwlucas.com\/wordpress\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3fc90f98677a22507f6a2865c8fbdad6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3fc90f98677a22507f6a2865c8fbdad6?s=96&d=mm&r=g\",\"caption\":\"Robert W. Lucas\"},\"description\":\"Bob Lucas has been a trainer, presenter and adult educator for over four decades. He who has written hundreds of articles on training, writing, self-publishing and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain based learning and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.\",\"sameAs\":[\"http:\/\/www.robertwlucas.com\"],\"url\":\"https:\/\/www.robertwlucas.com\/wordpress\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Write a Book Proposal for Non Fiction Books - Nonfiction Author and Writer Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/","og_locale":"en_US","og_type":"article","og_title":"How to Write a Book Proposal for Non Fiction Books - Nonfiction Author and Writer Blog","og_description":"If you are working with traditional publishers, or with some small to mid-size ones, you will likely either be using a query letter or a book proposal to get the acquisition editor\u2019s attention.\u00a0 Since many publishers no longer accept an unsolicited non fiction book proposal, it is crucial\u00a0that you provide the information that will help make them want to take ... Read It Now","og_url":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/","og_site_name":"Nonfiction Author and Writer Blog","article_published_time":"2014-04-10T15:53:00+00:00","article_modified_time":"2021-12-06T13:55:41+00:00","og_image":[{"url":"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg"}],"twitter_card":"summary","twitter_misc":{"Written by":"Robert W. Lucas","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/www.robertwlucas.com\/wordpress\/#website","url":"https:\/\/www.robertwlucas.com\/wordpress\/","name":"Nonfiction Author and Writer Blog","description":"Nonfiction author, writer, and self-publisher ideas, strategies, resources and advice","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.robertwlucas.com\/wordpress\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#primaryimage","inLanguage":"en-US","url":"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg","contentUrl":"http:\/\/www.robertwlucas.com\/wordpress\/wp-content\/uploads\/2014\/03\/Becoming-a-Successful-Author-231x300.jpg"},{"@type":"WebPage","@id":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#webpage","url":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/","name":"How to Write a Book Proposal for Non Fiction Books - Nonfiction Author and Writer Blog","isPartOf":{"@id":"https:\/\/www.robertwlucas.com\/wordpress\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#primaryimage"},"datePublished":"2014-04-10T15:53:00+00:00","dateModified":"2021-12-06T13:55:41+00:00","author":{"@id":"https:\/\/www.robertwlucas.com\/wordpress\/#\/schema\/person\/9ed6a56bd14680cd48353b26e29551c3"},"breadcrumb":{"@id":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.robertwlucas.com\/wordpress\/how-to-write-a-book-proposal-for-non-fiction-books\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.robertwlucas.com\/wordpress\/"},{"@type":"ListItem","position":2,"name":"How to Write a Book Proposal for Non Fiction Books"}]},{"@type":"Person","@id":"https:\/\/www.robertwlucas.com\/wordpress\/#\/schema\/person\/9ed6a56bd14680cd48353b26e29551c3","name":"Robert W. Lucas","image":{"@type":"ImageObject","@id":"https:\/\/www.robertwlucas.com\/wordpress\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/3fc90f98677a22507f6a2865c8fbdad6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3fc90f98677a22507f6a2865c8fbdad6?s=96&d=mm&r=g","caption":"Robert W. Lucas"},"description":"Bob Lucas has been a trainer, presenter and adult educator for over four decades. He who has written hundreds of articles on training, writing, self-publishing and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain based learning and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.","sameAs":["http:\/\/www.robertwlucas.com"],"url":"https:\/\/www.robertwlucas.com\/wordpress\/author\/admin\/"}]}},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2FEQb-i8","_links":{"self":[{"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/posts\/1124"}],"collection":[{"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1124"}],"version-history":[{"count":11,"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/posts\/1124\/revisions"}],"predecessor-version":[{"id":1135,"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/posts\/1124\/revisions\/1135"}],"wp:attachment":[{"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/categories?post=1124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.robertwlucas.com\/wordpress\/wp-json\/wp\/v2\/tags?post=1124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}