Category Archives: strategies for non-fiction book publication

Write Effective Back Cover Sales Copy for Nonfiction Books

Posted on May 16, 2016 by bob lucas

As a nonfiction author who self publishes, one of the most important tasks that you will have to tackle is how to write effective back cover sales copy for nonfiction books. This cover content is one of the most important aspects of your new book. … Continue reading →

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How to Write a Book Proposal for Non Fiction Books

Posted on April 10, 2014 by bob lucas

If you are working with traditional publishers, or with some small to mid-size ones, you will likely either be using a query letter or a book proposal to get the acquisition editor’s attention.  Since many publishers no longer accept an … Continue reading →

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Technology Trends for Self Publishing

Posted on March 7, 2014 by bob lucas

Authors desiring to self publish or create electronic books (ebooks) now have more options than ever for getting their ideas into written form and to generate money with minimal effort and cost. Electronic technology and companies/services, such as, Lightning Source, Amazon Kindle, … Continue reading →

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E-Book Sales on the Rise Worldwide

Posted on November 10, 2013 by bob lucas

There is no doubt that e-books have taken a sound market share away from print publications. The number of books being offered in electronic format has grown around the globe each year in recent years. With the continuing development and … Continue reading →

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3 Keys in Choosing the Right Editor for YOUR Work by Dr. Sharon Massen, Ph.D., CPhT, CAP

Posted on October 17, 2013 by bob lucas

Editors are NOT one size fits all. Just as your works are unique to you, your style, your presentation of the materials, your editor should be an asset to the project and help you polish your work to the gem … Continue reading →

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Book Publishing Options for Authors

Posted on September 30, 2013 by bob lucas

As an author, deciding how to best get your book published can be a challenging and stressful decision. That is because, unlike years ago when an aspiring author wrote a manuscript, got an agent and found a traditional publishing house … Continue reading →

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EBook Sales Still Strong in United States

Posted on September 19, 2013 by bob lucas

Various studies indicate that the sale of eBooks continue to remain a large percentage of total book sales in the United States. While publishers continue to print books, and in many instances shift to Print on Demand (POD) their product to … Continue reading →

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Ebooks Leading the Way in the Publishing Industry

Posted on September 8, 2013 by bob lucas

Numerous studies related to self publishing, ebooks and the publishing industry in general continue to point to the fact that more authors are going the do it yourself route to publishing. They are also creating more electronic books in the process. … Continue reading →

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Making Your Book Stand Out From Competition

Posted on September 4, 2013 by bob lucas

Ever wonder why some books sell more copies and make the best seller lists while others seem to flop. Often it is not the talent of the author that makes the difference. Certainly that is a major factor. However, in … Continue reading →

Posted in Book marketing, building an author platform, digital books, e-books, electronic publishing, ideas for authors, non-fiction book publication, Non-fiction writing, promoting books, publishing industry, self publication, strategies for non-fiction book publication, Success tips for authors, Tips for Authors | Tagged , , , , , , , , | Comments Off on Making Your Book Stand Out From Competition

New Smashwords Research Helps Authors and Publishers Sell More Ebooks

Posted on August 21, 2013 by bob lucas

Okay I admit it…with creating content for three blogs and working on a rewrite of my customer service textbook, I have fallen behind on my reading.  That is too bad since there is a lot of interesting things happening in … Continue reading →

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