Category Archives: marketing books online

Proven Book Marketing Strategies for Authors

Posted on November 6, 2014 by bob lucas

The only way for authors to sell books effectively is to let people know that the product exists. You may have the greatest book ever written, but unless you promote it and continually get the word out about it through … Continue reading →

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Ideas for Creatively Marketing Your Books

Posted on March 10, 2014 by bob lucas

It is not enough to simply publish a book and expect it to sell. Part of your marketing strategy should contain ways to stay in front of your audience by writing articles that tie to the book theme or content. … Continue reading →

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Marketing Strategies for Authors

Posted on February 13, 2014 by bob lucas

People form an opinion about you and the products and services you represent in seconds and first impressions typically do not change, or at least change slowly. That is why you should never forget that you are always “on stage” … Continue reading →

Posted in Book marketing, building an author platform, how to market a book, ideas for authors, inspiration for writers, marketing books online, personal branding, Success tips for authors, Tips for Authors | Tagged , , | Comments Off on Marketing Strategies for Authors

Creative Marketing and Residual Income Streams for Authors

Posted on February 7, 2014 by bob lucas

Many authors often leave money on the table by failing to follow-up their book(s) with residual products and materials that can either enhance, complement or add to their book content or serve as tangible reminders of content or characters. Think of … Continue reading →

Posted in Book marketing, building an author platform, how to market a book, ideas for authors, making money as an author, making money online for authors, marketing books online, personal branding, promoting books, promoting books online, residual income for authors and writers, Success tips for authors, Tips for Authors | Tagged , , | 2 Comments

Book Marketing Tip with Quote from P.T. Barnum

Posted on January 4, 2014 by bob lucas

You can be the best writer and author in the world, but if you do not tell the world about yourself and your works, nobody will ever know it. The reality is that all successful authors regularly promote and share … Continue reading →

Posted in Book marketing, building an author platform, how to market a book, ideas for authors, inspiration for writers, making money as an author, marketing books online, marketing books with social media, personal branding, promoting books, promoting books online, quotations, quotes, residual income for authors and writers, social media book marketing, Success tips for authors, Tips for Authors | Tagged , | Comments Off on Book Marketing Tip with Quote from P.T. Barnum

Robert (Bob) W. Lucas to Present at St. Augustine, Florida Ancient City Writers Group – January 18, 2014

Posted on January 1, 2014 by bob lucas

Internationally known author and training consultant, Bob Lucas, will be facilitating a session on personal branding at the Florida Writers Association Ancient City Writers group meeting on January 18, 2014. The meeting will be held from 10:15-12:00 at the St. Augustine … Continue reading →

Posted in author and writer conferences, book ideas for nonfiction authors, Book marketing, building an author platform, how to market a book, ideas for authors, inspiration for writers, making money as an author, making money online for authors, marketing books online, marketing books with social media, personal branding, promoting books, residual income for authors and writers, self publisher resources, self publishing resources, social media book marketing, Success tips for authors, Tips for Authors, writer resources, writers conferences, writing resources, writing tips | Tagged , , | Comments Off on Robert (Bob) W. Lucas to Present at St. Augustine, Florida Ancient City Writers Group – January 18, 2014

Sale on Kindle Version of Make Money Writing Books by Robert W. Lucas

Posted on December 28, 2013 by bob lucas

From December 28th, 2013 until January 5th, 2014 you can get a discounted electronic copy of Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com The key to successfully making money as an author and/or self … Continue reading →

Posted in Book marketing, building an author platform, e-books, electronic publishing, how to market a book, ideas for authors, inspiration for writers, making money as an author, making money online for authors, marketing books online, marketing books with social media, personal branding, promoting books, promoting books online, residual income for authors and writers, self publication, self publisher resources, self publishing resources, selling books online, social media book marketing, Success tips for authors, Tips for Authors | Tagged , , | Comments Off on Sale on Kindle Version of Make Money Writing Books by Robert W. Lucas

Develop Print Materials to Promote Your Books

Posted on December 6, 2013 by bob lucas

If you want to make money as an author and get your books known, you have to invest some time and effort into letting people know they exist. While professional marketing materials might require a bit of a financial commitment; … Continue reading →

Posted in book ideas for nonfiction authors, Book marketing, building an author platform, how to market a book, ideas for authors, making money as an author, marketing books online, personal branding, promoting books, Success tips for authors, Tips for Authors | Tagged , , | Comments Off on Develop Print Materials to Promote Your Books

Using Social Media and the Internet to Market Your Books

Posted on August 13, 2013 by bob lucas

Social media and the Internet have become “the” place for authors to sell their nonfiction books and develop their personal brand. With a virtually free environment where you can connect with others to make them aware of your books, products … Continue reading →

Posted in Book marketing, building an author platform, how to market a book, ideas for authors, making money as an author, making money online for authors, marketing books online, marketing books with social media, personal branding, promoting books, promoting books online, selling books online, social media book marketing, Success tips for authors, Tips for Authors | Tagged , , , , , , | Comments Off on Using Social Media and the Internet to Market Your Books

A Simple Strategy for Book Marketing

Posted on July 16, 2013 by bob lucas

The key to effectively developing name recognition or branding yourself and selling a lot of books, as noted authors have done for centuries, is to develop a niche in which you become the “go to” person for that topic. This … Continue reading →

Posted in book ideas for nonfiction authors, Book marketing, building an author platform, how to market a book, ideas for authors, making money as an author, making money online for authors, marketing books online, Non-fiction writing, Nonfiction writing tips, promoting books, promoting books online, Success tips for authors, Tips for Authors | Tagged , , , , , , , , | Comments Off on A Simple Strategy for Book Marketing